IAN RAY

Product Manager

Creator of tvcharts.co
(30K MAU, 90% organic traffic)

My experience in product management is with startups and teams building SaaS, Apps, and Web-based products.

Human Swiss Army Knife

Data Driven Product Strategy | 15+ Years Driving Growth Through Customer-Centric Innovation

Senior Product Manager

Hearth [SaaS, Fintech, Payments, B2B2C]
May 2022 - Current

  • Increased engagement by 20% YoY by leading GTM for CRM strategy
  • Decreased time to payout (T+2 avg) for working capital by experimenting with consumer payment methods starting from clickable prototypes
  • Reduced avg transaction fee by 5% by launching Tap to Pay
  • Increased sprint velocity by 15% within 2Q after becoming leader of cross-functional agile team (eng, devops, data, design, and marketing)
Head of Product

Prox.io [Marketplace, Startup, Seed Funding]
Sept 2020 - Dec 2021

  • Launched marketplace (0-1) for influencers to offer monthly subscriptions
  • Created onboarding process for marketplace signups; doubled activation
Product Manager, Growth

Canto [SaaS, B2B, Digital Asset Management]
2014 - 2020

  • Increased traffic to 100K MAU by leading roadmap for increasing quality score for highly competitive keywords by reducing website load times
  • Launched automated trials experiment; increased lead conversions by 35%
  • Product Owner of WordPress plugin, a feature with 90% retention rate
  • Key member of transition team to SaaS product driving  $10M+ ARR
Co-Founder

Comatica [Development and demand-gen agency]
2010 - 2014

  • Worked with clients to develop apps, websites, and demand-gen marketing solutions
  • Clients: Lexus, Lamborghini, Laguna Design Center, South Coast Plaza, and SMBs
  • Co-founded with my now wife Joy Loo, together we created Serata Italiana
My projects and side hustles
Product Manager, Subscriptions

Lamborghini Club America [A "nights and weekends" project]
2012 - Current

  • Launched subscription membership, resulted in 3x revenue in 2 years
  • Launched membership app which generated $1.5M in revenue for our sponsor
  • Developed a CRM of Lamborghini owners with lead nurturing that generated over $2M in 2021 for sponsors and brand partners
Creator / Founder

tvcharts.co [My pandemic project and support of internet culture]
2020 - Current

  • 30k MAU with $0 of marketing; 90% traffic from organic search
  • Read more about my journey creating tvcharts.co

Examples my product management experience on recent projects

The places my wife and I have been digital nomads over the last decade

Life is short and the world is big
Eagle Scout

Trustworthy, Loyal, Helpful, Friendly, Courteous, Kind, Obedient, Cheerful, Thrifty, Brave, Clean and Reverent.